Sunday, February 15, 2026
At the beginning of 2025, I set myself a familiar but demanding goal: 52 books in 52 weeks. It was an expression of optimism and belief — belief that reading sharpens...

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Sales

By Hardeep

Business
Latest

Time: What is the worth?

Will I still give away my time mindlessly to inane activities or throw priceless minutes to undeserving individuals, if am left with limited time...

Don’t tie the cat – Your business processes need a change

The process traps often immobilize the people or make them inefficient with unproductive and unnecessary steps.  Here’s an interesting story: A saint used to discourse...

Burn your ships

I entered bookshop to buy a book and returned empty handed, I planned to be a medical practitioner but ended up being marketer, I...

10 Resolutions for New Year that every professional must commit to

One more year has gone into the annals of history. The year to remember for some and forgetful for others. The year that has...

These steps in right sequence can do wonders to selling

As a buyer, I personally hate to get influenced by somebody selling products or services to fulfill my latent or explicit needs. We all,...

Life

Self Improve

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Theranos: The Billion-Dollar Lie That Redefined Risk

Every now and then, the business world produces a story so audacious, so intricately woven with brilliance and deception, that it reads like a thriller. The rise and fall...

Biocon: The winning brew of Kiran Mazumdar Shaw

In today’s modern India any position outside the house is hard won for woman; and the situation many decades ago was no different. Kiran...

Communication

Marketing