I live in Hyderabad, and you cannot work anywhere near the pharmaceutical business in this city without walking, every single day, in the long shadow of Dr Kallam Anji...

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By Hardeep

Business
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Time: What is the worth?

Will I still give away my time mindlessly to inane activities or throw priceless minutes to undeserving individuals, if am left with limited time...

9 Marketing lessons kids teach us

Humans have lived with Mother Nature in most synergistic way. Even in today’s frantic world of information explosion, there is lot to be learned...

Death of a brand: 5 Branding lessons from the demise of Nokia

The journey from the 5th most valued brand in the world to the desperate brand on sale, the stock traded from $40 to a...

Sales and marketing: The war must end

Marketing, as a function, is relatively younger in comparison to other functions of the organization. In early 1900, it evolved as an ancillary function...

House of Huawei: The Secret History of China’s Most Powerful Company by Eva Dou – Summary and Review

In the ever-expanding catalog of corporate biographies and techno-thrillers, House of Huawei by Eva Dou stands tall—not just for its gripping narrative but for its daring...

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An Unfinished Agenda by Dr K. Anji Reddy – A Life Where Science Was the Mission

I live in Hyderabad, and you cannot work anywhere near the pharmaceutical business in this city without walking, every single day, in the long shadow of Dr Kallam Anji...

Theranos: The Billion-Dollar Lie That Redefined Risk

Every now and then, the business world produces a story so audacious, so intricately woven with brilliance and deception, that it reads like a...

Biocon: The winning brew of Kiran Mazumdar Shaw

In today’s modern India any position outside the house is hard won for woman; and the situation many decades ago was no different. Kiran...

Communication

Marketing