Books

An Unfinished Agenda by Dr K. Anji Reddy – A Life Where Science Was the Mission

Hardeep -
I live in Hyderabad, and you cannot work anywhere near the pharmaceutical business in this city without walking, every single day, in the long shadow of Dr Kallam Anji...

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Sales: The DNA of an organization

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A businesses objective outlines the goals and aims about where the business wants to reach, how it intends to reach there. There are numerous objectives...
Books

An Unfinished Agenda by Dr K. Anji Reddy – A Life Where Science Was the Mission

Hardeep -
I live in Hyderabad, and you cannot work anywhere near the pharmaceutical business in this city without walking, every single day, in the long...
Business

Empowered individuals create delighted customers – The FedEx story

Hardeep -
As a customer for many products and services, my utmost satisfaction means my loyalty to the company and the brand. Delight seems to be...
Business

Burn your ships

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I entered bookshop to buy a book and returned empty handed, I planned to be a medical practitioner but ended up being marketer, I...
Business

These 11 writing mistakes make you look casual

Hardeep -
We spend one third of our working hours in writing emails, memos, letters etc.; and yet rarely notice their impact on our professional persona...

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Books

An Unfinished Agenda by Dr K. Anji Reddy – A Life Where Science Was the Mission

Hardeep -
I live in Hyderabad, and you cannot work anywhere near the pharmaceutical business in this city without walking, every single day, in the long shadow of Dr Kallam Anji...
Business

Theranos: The Billion-Dollar Lie That Redefined Risk

Hardeep -
Every now and then, the business world produces a story so audacious, so intricately woven with brilliance and deception, that it reads like a...
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Biocon: The winning brew of Kiran Mazumdar Shaw

Hardeep -
In today’s modern India any position outside the house is hard won for woman; and the situation many decades ago was no different. Kiran...

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