Monday, October 3, 2022

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Life

The Brand Called…YOU

Branding is the most clichéd word in marketing circles across industries. Very few organizations are able to reap the rewards of building great brands....

10 Resolutions for New Year that every professional must commit to

One more year has gone into the annals of history. The year to remember for some and forgetful for others. The year that has...

9 Marketing lessons kids teach us

Humans have lived with Mother Nature in most synergistic way. Even in today’s frantic world of information explosion, there is lot to be learned...

Why perfection is an enemy?

“I am a perfectionist”, replied the intelligent candidate in response to astute interview question, “what is your weakness?”. How many times we reply in...

These 11 writing mistakes make you look casual

We spend one third of our working hours in writing emails, memos, letters etc.; and yet rarely notice their impact on our professional persona...

Time: What is the worth?

Will I still give away my time mindlessly to inane activities or throw priceless minutes to undeserving individuals, if am left with limited time...

Life lessons from 22 yards and 24 years

I wrote this piece in November 2013 but still the memories of the great master retiring are vivid in my heart. An era in...

Burn your ships

I entered bookshop to buy a book and returned empty handed, I planned to be a medical practitioner but ended up being marketer, I...

Stop pleasing everyone because you can’t

Aesop, a storyteller who lived in ancient Greece, once said - “Please all and you will please none”; the truth scattered all around us...

Timeless management lessons from Mahatma Gandhi

The name, Mahatma Gandhi evokes the image of truth personified, who has been revered by masses and classes equally. Who is known to be...

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