Monday, January 13, 2025

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Management

Best Sellers – Because Everything is About Selling by Devang Kanavia & Tanveer Shaikh

Sometimes you get so engrossed in the book that you lose the sense of the world around you. You get so involved in the...

Death of a brand: 5 Branding lessons from the demise of Nokia

The journey from the 5th most valued brand in the world to the desperate brand on sale, the stock traded from $40 to a...

Sales: The DNA of an organization

A businesses objective outlines the goals and aims about where the business wants to reach, how it intends to reach there. There are numerous objectives...

The intriguing paradox of leaders and managers

The number of leadership books that is being published has been on the steep rise. Search on Amazon for leadership books returns staggering over...

Sales and marketing: The war must end

Marketing, as a function, is relatively younger in comparison to other functions of the organization. In early 1900, it evolved as an ancillary function...

Timeless management lessons from Mahatma Gandhi

The name, Mahatma Gandhi evokes the image of truth personified, who has been revered by masses and classes equally. Who is known to be...

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